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OMIG - Artizan Partnership Extends Services

Monday, November 22, 2010

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Ohio Mutual - Artizan Partnership Extends Services to New Generation of Insurance Customers with “360access”

BUCYRUS, OH – Five years after development and introduction of its industry-leading and award-winning agency point of sale interface e-Quip’d®, Ohio Mutual has introduced a new tool to provide the next generation of agency-directed services to its policyholders.

In partnership with Artizan Internet Services, Ohio Mutual Insurance Group has developed a web-based solution, known as “360access,” that will provide its policyholders numerous services through agency-branded websites – including online bill-pay, policy inquiry, claim status, and more.

With 360access, Ohio Mutual will strengthen the brand of each independent agency by providing policyholders with up-to-date policy data through an experience that is seamlessly integrated with the policyholder’s agency website.

“e-Quip’d was a giant leap forward in providing our independent agents with a single tool from which they can provide everything from a real-time quote to a policy document immediately upon sale,” said Kevin Rall, Ohio Mutual Assistant Vice President. “We believe that 360access will be another game-changing tool that will enable our agents to raise their level of customer service and appeal to a new web-savvy generation of insurance customers.”

Through this service, Ohio Mutual can now make pertinent documents available on a client-by-client basis. 360access will allow agents and policyholders the ability to view and print their own documents, reducing processing time and increasing accuracy of information.

“This Artizan-designed tool allows us to notify agents and policyholders that a policy is complete and available for retrieval online, virtually eliminating our paper-based communications,” said Rall.

“In addition, the workflows won’t change for our agency partners who are already offering client access services through CSR24. Overall, this solution will enhance our client relationships with their agencies and increase our visibility in the market, which we believe will consequently increase sales opportunities,” added Rall.

“We applaud Ohio Mutual for having the vision and leadership to leverage existing investments to provide services for the people to whom it matters most – the policyholder,” said Richard Roy, Managing Partner and President of Artizan. “There’s been a lot of talk within the industry about doing this, and to the best of my knowledge this is a first in the P&C industry. In relative terms, the cost to build the seamless extension is pennies on the dollar to the cost of rebuilding or purchasing additional technology to provide this new level of service.”

Artizan Internet Services, LLC is the leading provider of web-based and outsourced customer service solutions for the insurance industry. Artizan’s unique suite of programs enables insurance professionals to leverage their existing sales and service processes to deliver greater results. Artizan’s web-based tools deliver to agents and brokers the highest levels of quality, efficiency and customer satisfaction. In addition to specific tools for agents and brokers, Artizan also creates custom programs to address a variety of business challenges. Artizan Internet Services can be found on the web at

Ohio Mutual Insurance Group, founded in 1901 and based in Bucyrus, Ohio, partners with nearly 300 independent agencies to distribute quality property and casualty insurance products throughout Ohio, Connecticut, Indiana, and Rhode Island. In November 2010, the company announced the pending acquisition of New England auto insurer Casco Indemnity. In 2009, Ohio Mutual was named the Company of the Year by the nation’s largest association of independent insurance agents and was recognized in 2009 & 2010 as one of the Ward’s 50 top insurance companies in the United States. Additional company information is available at

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